BIZAL

Align. Transform. Succeed.

Achieve your business goals through Business Alignment

The leaders in Business Alignment

BIZAL - portmanteau for Business (Biz) Alignment

BIZAL History

Marco Gottini started developing the idea of BIZAL in 2014. The goal was to help companies grow faster and increase profitability. Marco, a veteran of management consulting, saw the need for a business alignment methodology that could be used to analyze and solve any business problem for companies of all sizes and maturity, not just large enterprises.

Marco combined management consulting best practices with large enterprises with Lean LaunchPad and Customer Centric Innovation methodologies to develop a unique business analysis and improvement methodology that he named Business Alignment. Based on this methodology, BIZAL offers a portfolio of tailored consulting services to align business, product and technology strategy.

Achieve your business goals with BIZAL

Customers

Customer of any size and maturity use BIZAL to boost growth and profitability.

Large and medium companies align business, product and technology to ensure efficient technology investments and optimize their technology roadmap.

Small companies choose BIZAL to optimize their business operation and increase profitability through business alignment. We guide them in envisioning the future of their business and help optimize or redefine their business model and strategy to achieve their goals.

Startups use business alignment to refine their business model, bring to market new products, and better monetize existing products. We help startup pivot and navigate through customer validation. We help develop new products and create perfectly aligned product and technology roadmaps.